Chinese manufacturer Xiaomi has unveiled the Xiaomi 17 Ultra flagship, a compact Bluetooth smart tracker and an ultra-slim magnetic 5,000mAh power bank, pushing further into high-end smartphones and connected accessories as global demand heats up ahead of major tech showcases.
Xiaomi 17 Ultra positioned as a premium flagship
The Xiaomi 17 Ultra targets the top-tier smartphone segment with a 6.9-inch LTPO AMOLED display that supports a 120Hz refresh rate, promising smooth motion and vivid colour reproduction. The design emphasises a premium finish and a modern, understated aesthetic.
Performance is driven by Qualcomm’s latest Snapdragon 8-series flagship chipset, paired with configurations up to 16GB of RAM and multiple storage options to support intensive multitasking, gaming and emerging on-device AI tasks.
Imaging is a focal point: the 17 Ultra features a triple-camera array headlined by a 200MP periscope telephoto sensor alongside high-resolution primary and ultra-wide modules. Xiaomi is continuing its partnerships and software optimisations to enhance zoom reach and low-light photography — features likely to appeal strongly to Indian buyers who prioritise camera performance.
Battery capacity is described as substantial and the device supports both fast wired and wireless charging, catering to users who need prolonged uptime and rapid top-ups throughout the day.
Smart tracker for item location and travel convenience
Xiaomi’s new smart tracker is a compact, lightweight Bluetooth device designed to help users locate common items such as keys, wallets, bags or luggage. The tracker runs on a replaceable coin cell battery, prioritising long operational life and simple maintenance.
It integrates with widely used location networks and compatible smartphone apps for item tracking and last-seen location reporting. The entry comes as personal tracking devices gain traction in India amid growing urban mobility and travel, offering a lower-cost alternative to existing premium trackers.
Ultra-slim magnetic power bank for everyday carry
The company also introduced an ultra-slim magnetic power bank with a 5,000mAh capacity. Designed for portability, the accessory attaches magnetically to compatible phones and supports both wireless and wired fast charging modes.
Weighing under 100 grams, the power bank is pitched at users seeking a lightweight, pocketable emergency charger that avoids the bulk of larger capacity power banks while still delivering practical on-the-go top-ups.
Implications for Indian consumers
These launches underline Xiaomi’s ongoing strategy to expand beyond value smartphones into the premium device segment and a broader hardware ecosystem. The 17 Ultra helps the company challenge established flagship players, while the tracker and magnetic power bank broaden its accessories portfolio.
For the Indian market, the impact will depend on pricing and local availability; Xiaomi has historically used aggressive pricing and channel partnerships to scale device adoption. Consumers can expect the brand to position these products competitively to capture both premium buyers and aspirational customers seeking a cohesive ecosystem of devices.
